Recently, every second email I receive seems to contain an invitation to a webinar for one thing or another. Most of these invitations I ignore but there are some that seem to be interesting enough for me to bother clicking the link and at least finding out what time of the day they will be broadcast – I’m in Australia so US timezones mean many webinars happen very early in the morning my time.
The majority of those webinars I actually attend, unfortunately seem to end up dragging on and on, and give little worthwhile content, ending up with an almighty sales pitch.
Sorry guys, my time is worth more than that. If you can’t relay your information in a more efficient way then I won’t be attending webinars at all and you won’t see me buying any of your products.